work (& play) with us

A diverse group of people, a broad set of skills, a common set of values – flowing towards an inspired vision.

our culture is everything

We are a community of like-minded yet diverse people striving for a mindful, balanced, and empowering environment. We are a culture fostering growth, pride, ownership and fun. We are thoughtful individuals that aim high and advocate for one another. We are a powerful team building powerful products, campaigns, and community. We welcome you to join our inspired cast of talented and invested individuals working towards building a more mindful, well, and in-motion world.

our collective movement

We are an impassioned team on a mission inpire people to live their truth.

read our story

our values

b, well

Everything we make supports wellbeing—so we can chase what matters most and inspire others to do the same.

b, impactful

We are committed to owning the impact we have on our team, community and planet.

b, connected

We deeply honour our connections with others; teammates, partners, ambassadors, and the earth.

b, true

We believe in living our truth on and off the mat. This means directing our positive energy towards positive change.

our mission

We are here to support a collective movement towards living in harmony with the planet, in our truth, bringing and finding light, and in constant evolution. Our passion is to promote our wellness lifestyle through our connection with nature, our products and services, innovation and excellence.

diversity, equity, inclusion

mindfully moving forward

Our DEI Action Plan is ever evolving as we see more opportunities to show up in service of our community. Our Diversity, Equity, and Inclusion Plan lays out our ongoing commitments to supporting meaningful change in the wellness industry.

land acknowledgement

We acknowledge with gratitude that our work takes place on the traditional territories of many Indigenous nations, including the ancestral and unceded homeland of the Hən̓q̓əmin̓əm̓ and Sḵwx̱wú7mesh speaking peoples (Burnaby); the traditional territory of the Mississaugas of the Credit, the Anishnabeg, the Chippewa, the Haudenosaunee and the Wendat peoples (Toronto); and the traditional territory of the Kanien’kehà:ka, a place which has long served as a site of meeting and exchange amongst many First Nations including the Kanien’kehá:ka of the Haudenosaunee Confederacy, Huron/Wendat, Abenaki, and Anishinaabeg (Montreal).